The lasting impact of their punishment was greatest when it existed in the hypothetical, when pundits, columnists and fans were free to speculate on how severe it might be and how ineffaceable a blemish it might leave. The organization was left to imagine such things as well.

Two years after the story broke, the investigation into the hacking scandal involving the St. Louis Cardinals finally came to a close. When the punishment was finally handed down by the league office, the sports world split into two camps: the punishment was too severe and the punishment was not severe enough. My column took the third path: it ultimately won’t matter one bit, because the world of sports is one of short memories. [Full Story][Published Link]